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HubSpot Product Bundles (Custom Properties + Custom Coded Workflows)

Native bundles lock you in the moment you add them. I built coded workflows that swap a deal's line items when a custom property changes, and gated which bundles each franchisee can even see.

  • HubSpot
  • Automation
  • Solution Design
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HubBot, an LLM support agent in a live bootcamp

An AI support agent embedded in the Slack channel learners already used. It handled about 1,900 questions over nine months and deflected an estimated 180 hours of human support time.

  • AI Agents
  • Education
  • Adoption
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Synaptic Labs

Co-founded an AI education and deployment company with my brother and grew it from zero revenue to multiple six figures. I handed over control in January 2026 and still consult for them.

  • Company Building
  • AI Education
  • Partnerships
Partner anonymized

Influence without authority

A franchise network partnership I inherited with no training, no awareness, and no leadership buy-in. I had no authority inside their organization either, so every step had to be earned before the next one was possible.

  • Partnerships
  • Enablement
  • Change Management
No recording, internal to HubSpot

Follow-up email agent

An AI agent for post-call follow-ups. 190 people tried it with no mandate and no rollout, and 28 still use it every month.

  • AI Agents
  • Adoption
  • Go-to-Market

AI bootcamps for college students

A multi-year program pairing college students with real companies on eight-week applied AI projects. Over a thousand learners came through it.

  • Education
  • Curriculum
  • Partnerships